Dr Philip Alford, a Senior Lecturer at Bournemouth University, offers a range of online marketing training and advise , including the following:

• How to make your web site work for you: a one-day workshop which introduces participants to online marketing including search engine optimisation, design and layour of a web site, basic principles of marketing applied to the online space, email marketing, user generated content and social network marketing.
• Bespoke training on the use of a Content Management System.
• Advanced email marketing including e-newsletter design, campaign planning, execution and reporting, how email can complement the rest of your digital and traditional marketing.